Alan Gaffney is the Director of Global eBusiness at Parker Hannifin a Fortune 250 global leader in motion and control technologies where he leads digital strategy and online sales and marketing.
Alan has a 20-year track record of driving results across multiple industries including: service, manufacturing, technology, consumer and medical products. A strategic marketer with proven ability to develop businesses from the ground up and establish successful people and processes to drive profit. His career spans global markets in Europe , Asia and the US where he has delivered global growth through strategic planning, branding, market development, interactive marketing, eCommerce, sales channel creation and product development.
He believes that the essence of a good marketing strategy is the ability to execute and align the right people and processes, with the right mix of applied technology.
Alan has held positions as the Managing Director of Global Commercial sales at Vitamix and Vice President of Commercial Marketing and CIO at Keithley Instruments.
He has an MBA from the University of Akron and a BSc. form Trinity College, Dublin, Ireland.