B2B Online

May 08 - 10, 2017

Chicago Renaissance Downtown

Contact Us: 888-482-6012

 Ryan Jenkins
Ryan Jenkins Columnist Inc.com
The leading voice on Millennials, Generation Z, and the future of work.Ryan Jenkins is a top-ranked Millennial keynote speaker, generations expert, and Inc.com columnist based in Atlanta, GA.

Ryan has written over 350 articles on topics surrounding the multigenerational workplace and continues to share his insights on his blog and as a contributor for Inc.com, Millennial Magazine, TalentCulture, and Business 2 Community. Ryan is also the author of seven books.


Day Two: Engagement & Customer Experience Optimization

12:40 PM Guest Keynote: Next Generation Selling: Keys to Positioning a Brand or Service with the Millennial B2B Buyer

73% of Millennial workers are involved in decisions to purchase products or services for their companies.
Because of Millennials hyper-connected and high-tech upbringing, Millennials approach the buying process differently than previous generations.

Mobile communications and the social web have forever changed the customer expectations of the Millennial generation. As more and more Millennials move into decision-making roles, it becomes critical that organizations learn how to effectively connect and sell to this emerging demographic.

Audience Outcomes:
•    Gain extreme clarity around who are the Millennials.
•    Learn the powerful why behind selling to Millennials.
•    How to effectively communicate with Millennials.
•    Key Millennial selling strategies any salesperson can leverage.
•    Practical to-dos to strategically position your brand or service with Millennials.
•    Relevant examples of organizations successfully engaging Millennials.
•    Inspiring story about how to manage change successfully.