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Right now, B2B selling companies are looking to figure out a new technology strategy and an eCommerce strategy. They realize that there are B2C expectations that have to be met in the B2B world. B2B Online will be focused on advanced eCommerce fundamentals and the organizational challenges that are specific to the digital transformation of the B2B business model. See who attends B2B Online!      

The B2B Online Chicago 2025 After the Event Report captures transformative insights from B2B leaders navigating today’s business landscape, where digital innovation, cross-functional alignment, and customer-centric strategies define success.

The sessions revealed the urgency of balancing traditional relationship-driven practices with AI-powered automation, composable architectures, and agile leadership. In the coming months, this balance will be critical to addressing tariff complexities, generational buyer shifts, and the siloed organizational structures that still prevent many companies from realizing their potential.

Through real-world case studies and data-driven recommendations, this report equips B2B enterprises with actionable frameworks they can apply to their operations

More than ever, B2B organizations depend on digital storefronts to meet customer expectations and drive sales growth. However, creating a B2B eCommerce environment that consistently meets demands has proven challenging. Based on insights from senior leaders across manufacturing and distribution sectors, this report provides a comprehensive overview of the most common obstacles to B2B eCommerce success and offers actionable recommendations for organizations looking to enhance their digital sales capabilities.