B2B Online 2018

May 07-May 09, 2018

Chicago Marriott Downtown

Speakers

Megan Kessler
Megan Kessler
Program Director
B2B Online

A creative project manager and detail-oriented professional, Megan specializes in eCommerce and omni-channel market research to build robust conferences. From program writing to onsite execution, she enjoys collaborating with speakers for their insightful presentations and meeting as many attendees as possible. Often asked how she keeps up her infectious energy up onsite, Megan credits yoga, jamming to Beyoncé, and entertaining her toddler son (with her husband Snapchatting it all).

Dr. Moran Cerf
Dr. Moran Cerf
Professor, Neuroscience & Business, Kellogg School of Management
Northwestern University
Moran Cerf is a professor of neuroscience and business at the Kellogg School of Management. Dr. Cerf is also a member of the institute on complex systems, and a visiting faculty at the MIT Media Lab. His research uses methods from neuroscience to understand the underlying mechanisms of our psychology, behavior changes, emotion, decision making and dreams. His works address questions such as: "How are conscious percepts formed in our brain?", "How can we control our emotions?" and "Which brain mechanisms determine if we find content engaging?" Recently, his focus has been on the neural mechanisms that underlie decision-making, thereby offering a new perspective on predicting future choices and investigating how much free will we have in our decisions. In his acclaimed work, Prof. Cerf studies patients undergoing brain-surgery by recording the activity of individual nerve cells using electrodes implanted in the patient's brain. Thus, his work offers a novel way to understand our psyche by observing the brain directly from within.
Roger Amrol
Roger Amrol
President & CEO
Robert Bosch Tool Corporation North America
Roger N. Amrol, Jr. is the President and CEO of Robert Bosch Tool Corporation in Mount Prospect, IL. Having conducted business in several countries around the world, Roger brings a dynamic, global leadership style to the North American Power Tool division of Bosch. He has worked with Bosch for over 8 years, previously serving in several executive leadership capacities. With an extensive knowledge of the industry and a strategic customer focus, Roger’s passion is to powerfully structure the marketing message of Bosch with user-centricity and digital relevance. Roger resides in the northern suburbs of Chicago with his wife and 2 children. In his free time, Roger is an avid hockey fan, enjoys the mountains, and embraces boundless creativity. He cites Calvin and Hobbes as his personal heroes. As a manufacturing pioneer with more than a century’s worth of experience, the Bosch name has become synonymous with engineering excellence. Robert Bosch Tool Corporation is a world leader in the design, manufacture, and sale of power tools, rotary and oscillating tools, accessories, laser and optical-leveling and range-finding tools.
Shonodeep Modak
Shonodeep Modak
CMO, Industrial Solutions
GE

It's tough to be daring in 100-plus year-old industrial B2B and B2C businesses, but by fusing smart analytics with demand creation strategy, Shonodeep has driven breakthrough results that have enabled these companies to remain relevant and grow market position.

From developing and marketing the world's first fuel economy improving motor oil brand at ExxonMobil to doubling GE's gas compression segment share, Shonodeep is an instigator of growth. He brings over 15 years of commercial experience across energy, oil & gas, retail, aftermarket services and electrical distribution. Creative and data-driven, he has architected and led nimble, global teams that have propelled portfolio expansion and driven demand creation.

Shonodeep is currently Chief Marketing Officer for GE's Industrial Solutions business and resides in Atlanta, Georgia with his wife, Gayatree, and Kartik (6) and Kaira (3). They enjoy visiting new countries and eating as much as possible.

Jasmine Khambatta
Jasmine Khambatta
President, Global eCommerce
Filtration Group
Gisbert Rühl
Gisbert Rühl
CEO
Klöckner & Co SE

With a number of leadership positions in industry and consulting already under his belt, Gisbert Rühl joined the Klöckner & Co Management Board as CFO in 2005. He has served as Chairman of the Board since 2009. Gisbert is currently driving forward Klöckner & Co’s digital transformation and the development of an open industry platform in which the company plays a pioneering role within the steel industry.

Darren Taylor
Darren Taylor
CMO
MORSCO - an Advent International Investment
Paul Shrater
Paul Shrater
Co-Founder
Minimus.biz
Entrepreneur Paul Shrater co-founded Minimus.biz, the consumer products e-commerce startup in 2004. Shrater grew Minimus.biz to be ranked in Internet Retailer’s Top 1000 highest grossing B2C e-commerce businesses in the U.S., and top 300 in their B2B ranking. Minimus has received several awards for customer service, and has grown expansion divisions in the promotional products industry and third party logistics services for other brands (MinimusFulfillment.biz). As part of that expansion, in 2011, Shrater was named to the promotional products industry magazine’s Hot 40 list of innovators to watch in the industry; and growth in the 3PL division includes working with brands and celebrity clients in: food, beauty, apparel, and electronics. In 2008, Shrater launched Minimus Products (MinimusProducts.biz), an organic and kosher certified contract packaging company that provides both food and non-food packaging services to numerous brands via its own facilities and equipment. It has capabilities to package liquids, powders, and particulates into packets, bottles, jars, bags, cans, tubes, and more.
Rich Cohen
Rich Cohen
President and Founder
Elevate Packaging, Inc
Rich Cohen founded Elevate Packaging in 2000 as the leading manufacturer and supplier of exclusively sustainable packaging and labels. Sustainable businesses rely on Elevate for sustainability expertise and responsive supply for the widest range of recycled, compostable biodegradable and recycle-friendly adhesive labels, 100% recycled wind-energy produced compostable paper cartons, compostable bags and stand-up pouches made from non-GMO compostable biofilms. Rich’s passion and his company's mission is to revolutionize the packaging industry with innovative sustainable solutions and outstanding service.
Brian Fricano
Brian Fricano
CEO
Sustainable Supply

Brian Fricano is the founder & CEO of Sustainable Supply, an online B2B retailer offering over 1,000,000 green building, safety, and maintenance supply products. After launching in 2009, the company has quickly become one of the nation’s fastest-growing, posting a three-year growth rate of over 500%. In 2017, Sustainable Supply earned a top 1,000 ranking on Inc. Magazine’s list of the 5,000 fastest-growing private companies for a fifth straight year and was a recipient of Internet Retailer’s top 1,000 ranking for a seventh consecutive year. 

 

Brian has over 15 years of experience working in the B2B marketplace for various industrial distributors and manufacturers including W.W. Grainger and Bradley Corporation. He has successfully taken his knowledge of traditional B2B distribution and applied it to a modern e-commerce company. Through a combination of customer centricity and innovative digital strategies, Sustainable Supply continues to achieve outstanding growth in a rapidly changing marketplace.

Larry Davis
Larry Davis
CEO | Chairman | Co-Founder
AgoNow
Larry Davis is the Chief Executive Officer and Chairman of the Board at AgoNow. Before co-founding AgoNow, LLC, Larry served as the Executive Vice President and Chief Commercial Officer of Stellar Industrial Supply, an industrial distribution business based in Tacoma, WA. Larry had responsibility for internal and external commercial resources including sales, solutions, specialists and pricing/merchandising. Larry also led the collaboration of teams to evaluate markets, customer segments, product categories and services to calibrate strategy and the organization’s value proposition alignment. Before joining Stellar, Larry spent 30+ years in distribution, with 20+ years in industrial markets. He served as president at one of the largest master distributors in the industrial market from 2009-2014 after holding senior leadership roles in information technology, customer care, marketing and merchandising from 1999-2009. He also served as a section 16 officer and member of the senior leadership team of the master distributor's parent, a Fortune 500 company. Larry is a member of the Modern Distribution Management Editorial Advisory Board and previously served on the Industrial Supply Association Board of Directors.
Paul Lin
Paul Lin
CEO
Drillspot.com
Josh Meyerowitz
Josh Meyerowitz
President and Founder
SupplyHouse.com

Josh Meyerowitz is the founder and President of SupplyHouse.com, an eccomerce plumbing and HVAC supplier.  Since the time it began in 2004, SupplyHouse.com has grown by more than 20% every year and continues on that path today.  SupplyHouse's focus on culture, customer experience, and innovation have allowed it to disrupt the US plumbing and heating supply market.

Sushma Shirish
Sushma Shirish
Director & Head of B2B E-Commerce
HP, Inc.

Sushma Shirish is responsible for strategy, design, adoption and operational execution of HP's B2B eCommerce business. Built over 12 years of extensive B2B experience, Sushma is a leader with deep knowledge and expertise in building global enterprise level revenue generating experiences and solutions that enable sales processes and provide compelling business value to customers. She specializes in implementing integrated enterprise solutions, establishing operational frameworks and driving ongoing accountability and alignment. Sushma holds a MBA from San Jose State University and a Bachelors in Computer Science from Bangalore University. Prior to HP she worked at PwC and Asera (a Silicon Valley startup).

James Bonomo
James Bonomo
COO
Regina Andrew Design
Jim champions bringing value to those he works with by assisting team members to reach their fullest potential at Regina Andrew Design. Notably, Jim launched the Regina Andrew Design B2B eCommerce site in January 2017. The extraordinary site has proved to be an extremely powerful sales tool by successfully streamlining the business processes, while providing a complete consumer buying experience. Jim is proud to be a Michigan State University Spartan, graduating from the Eli Broad College of Business with Major in Accounting. His desire to give back has fueled his philanthropic nature and he co-founded the Children’s Museum of Findlay in 2014 with his wife Nikki. The Children’s Museum of Findlay has been inspiring children, connecting families and building community through exploration, exhibits, programming and play (www.cmfindlay.com). His also credits his wonderful children, Enzo and Edna to fueling their passion for the museum.
Nicholas Loeffler
Nicholas Loeffler
CIO
Addivant
Paul Schorr
Paul Schorr
CIO
Performance Health
Michael Bailey
Michael Bailey
CTO
Diversified Foodservice Supply
Michael Bailey is CTO of Diversified Foodservice Supply, a parent company of 10 brands covering all aspects of restaurant and commercial kitchen supplies, equipment and parts. DFS grows by both organic sales but also through acquisition of 2-3 companies each year. Michael Joined DFS 2 years when he moved from Staples where he worked as VP of Configured products and Omni Channel systems. Michael has 30 years of experience in systems over a variety of industries (Maritime shipping, Biotech, ISP Subscription, Office Products, Print & Promo, Retail) and from many home bases (3 countries, 5 states).
Lucino Sotelo
Lucino Sotelo
VP, Marketing
Grainger

Lucino is the Vice-President of Marketing at W.W. Grainger, Inc. Mr. Sotelo is accountable for the marketing plans and strategies to meet the customer’s needs while driving profitable customer growth and loyalty through the customer’s channel of choice.

Mr. Sotelo returned to Grainger in March of 2017, where he began his career and passion for doing the right thing for the customer during eight great years in various customer facing and corporate support roles prior to pursuing his MBA full time. Mr. Sotelo has over twenty-five years of marketing and general management experience. He has successfully led inspired teams at BMO Harris, Grant Thornton, HSBC, Diamond Technology Partners, and CSC Index.

Michelle Fields
Michelle Fields
CMO
Burwell Enterprises
Ajit Sivadasan
Ajit Sivadasan
VP/GM, Global eCommerce/Digital Marketing
Lenovo

Ajit Sivadasan manages the Global Web strategy for Lenovo across 70+ countries. In his role he manages Lenovo's online sales across its B2C and B2B channels. Over the last 11 years he has architected and built Lenovo's web capabilities working with an internal team spread across 10 countries, growing the business 4x and profits by over 8x. Lenovo.com has won several awards for Usability and Design recently.

Ajit holds a bachelor's degree in Industrial Engineering from India, a MS in Industrial Management from Northern Illinois University and a MBA from Claremont Graduate University's Peter F. Drucker School of Management.

Stephanie Galaska
Stephanie Galaska
Head of eCommerce
Parker Hannifin Corp.
Chip Devine
Chip Devine
SVP, eCommerce and Omni-Channel Business
Ferguson
Ryan Elwart
SVP, Global Sales
Georgia-Pacific
Marta Dalton
Marta Dalton
Head of B2B eCommerce
Coca-Cola
Marta's background is an eclectic mix of technology and marketing, and she considers herself fluent in translating "techie" to English and vice-versa.  Her background includes a B.S. in Electrical & Computer Engineering and an MBA, both from Carnegie Mellon University.  She first landed in the eCommerce world in Tokyo, Japan and spent several years in software product development before coming back to head up the Merchandising & Marketing departments for an Internet Retailer Top 500 company, then moving to WESCO Distribution to build their new eCommerce & Digital Marketing departments including a brand new platform, pricing strategy, digital marketing plan, and product data process.  Following her love of building the digital presence for large B2B organizations she made the jump to ANSYS, a B2B software firm, to head up their initiatives in web and digital and has big plans there for 2015.
Siamak Baharloo
Siamak Baharloo
CEO
LabViva
For over 17 years Siamak has been building and running digital marketing & eCommerce channels for leading life science companies and has served in executive roles in such companies as Life Technology, Merck Millipore, ThermoFisher Scientific and Sartorius. As a trained Geneticists and Bioinformatician Siamak has developed a unique approach for marketing to the highly sophisticated and technical audience of life scientists. Digital and eCommerce channels developed by Siamak have received numerous awards and recognitions and has set the example in Life Science sector.
Rajesh Char
Rajesh Char
Head of Digital Transformation
Ricoh USA
Rajesh is a senior Digital product leader that enjoys working on innovative challenges with fast-paced product-focused organizations that believe in and practice Agile principles. His core competency is leading digital business transformation through Agile product management and UX. He “gets a rush” from driving digital product strategy for an organization that is looking to disrupt their industry and transform their business processes. He chose product management as his career track because it affords him the perfect blend of technology and business - being able to leverage my deep technical background, and applying them to solve real-world business problems in delivering successful outcomes.
James Sandora
James Sandora
GVP, Digital
Kerry
Jonathan Toler
Jonathan Toler
Head of Product & Innovation
Kloeckner Metals
Jonathan is a product and innovation leader with over 16 years of industry experience at both Fortune 500 and early stage startups. He currently is the Head of Product & Innovation at Kloeckner Metals were he is tasked with helping turn a billion dollar steel company into a B2B e-commerce marketplace. Previous to Kloeckner, Jonathan led product management teams at Owners.com, Bridgevine, Triton Digital, Macys, and Autotrader.com. He has previously spoken at ProductCamp Atlanta, Bosnia Agile, Prime Advantage, and Gsummit. Jonathan currently holds an MBA and BBA from Kennesaw State University and is a Certified Scrum Product Owner. He is an avid Atlanta Falcons and Atlanta United fan.
Michael Ali
Michael Ali
Chief Digital and Information Officer
Omega Engineering
Dr. Michael Ali is the Chief Digital and Information Officer for Omega Engineering, a Norwalk-based global manufacturer and distributor of sensing devices and systems. As part of a digital transformation strategy, Omega is designing, building, and deploying new platforms for eCommerce, CRM, and product information management, and business intelligence. Dr. Ali is responsible for master data management, Industrial Internet of Things strategy and cloud implementation, and IT infrastructure and applications. Previously, he served as the CIO for W.W. Grainger, a $10B distributor of MRO products. During his tenure at Grainger, he championed the application of deep-layer neural networks to upgrade and replace the product substitution engine on the corporate website, and led an effort to define a new information architecture for customer information using semantic metadata. Prior to Grainger, he was the Sr. VP of Application Development and Program Management for US Foods. In this role, he developed an architecture and strategy for a new eCommerce platform and led a business intelligence (BI) initiative requested by the CEO to address pain points around data reporting discrepancies and lack of BI sandboxes for business use. Prior to US Foods, he served as the CIO for Harman, where he installed new platforms for eCommerce, PLM, and ERP. Prior to Harman, he was the CIO for Jaguar and Land Rover (JLR). Prior to joining JLR, he held management and engineering positions in Ford, GE, NASA, and NIST.
Matthew Clark
Matthew Clark
VP, eCommerce & Digital Marketing
Premier Farnell
Matt Clark leads Premier Farnell’s global digital marketing & eCommerce team, delivering ~$700 million in yearly e-commerce sales through more than 40 websites around the globe. Matt has held eCommerce, sales, marketing and customer service positions at Dell, PCM, Saturn and EDS. He received his bachelor’s degree from Purdue and a MBA from Vanderbilt University. Premier Farnell, recently acquired by Avnet, is a global high-service electronics distributor, and has an online community of more than 500,000 design engineers and tech hobbyists. They were nominated for Internet Retailer’s B2B Player of the Year in 2015 & 2016.
Linda Brunner
Linda Brunner
VP, Digital Engagement
Siemens Healthineers

Linda is Vice President, Digital Engagement at Siemens Healthineers, with global responsibility to drive customer-centric interactions and transactions via the company’s digital presence and across all online touchpoints. She leads a team of 50+ in 9 different locations and covering time zones from Shanghai to Los Angeles.  Linda has held positions of increasing scope at Siemens for over 10 years.  She was with Bayer Healthcare Diagnostics prior to the Siemens’ acquisition.  Linda was formerly Director, Perkin Elmer Instruments, where she directed a staff of Marketing and Product Managers responsible for strategic direction, product development, marketing, and global commercialization of several product lines and platforms.

Linda started her career as a Research Scientist performing Pharmacokinetics and Drug Metabolism R&D at Pfizer, Ciba-Geigy and Novartis. Linda has authored more than 15 scientific publications, served on the editorial board of J Chrom/Biomed Appl; and, received a Pioneer in Laboratory Automation award.  She was on the DXMA Board of Directors for 5 years, including Vice President, Interactive Initiatives. She co-chairs the ANA/BMA B2B Committee in NY.  Linda is married, the proud mom of 2 teenage boys, and lives in Pleasantville, NY.

Jennifer Anderson
Jennifer Anderson
ED, Global Digital Marketing & Social Media Engagement
Sealed Air Corporation
Jennifer Anderson joined Sealed Air Corporation in 2016 as Executive Director, Global Digital & Social Media Engagement. In her role, Jennifer works enterprise-wide across Sealed Air's business divisions, overseeing digital marketing activities across search, social media, email, and content production, including video, for the global company's internal and externally-facing digital products. Prior to Sealed Air, Jennifer was Vice President, Digital Audience Development & Database Operations for Bonnier Corp., a multimedia publishing company. While at Bonnier Corp., she led the company's digital audience department, growing audiences across digital channels and deepening engagement with content and advertising, for more than 40 brands. She holds a master’s degree in online journalism from the University of California at Berkeley and an MBA from the University of North Carolina, Wilmington. In her free time, Jennifer enjoys traveling, running, practicing yoga and reading, particularly Scandinavian crime fiction.
Anne Vranicic
Anne Vranicic
VP, Marketing
Valin
Anne Vranicic is the vice president of marketing for Valin Corporation, a leading technical solutions provider located in San Jose, CA. She is an eBusiness, data, and marketing strategist and evangelist who is particularly interested in bringing sexy back to the wholesale distribution industry. At her position, Anne is responsible for digital strategy, marketing communications, ecommerce, pricing, data analytics, training and sales development. Holding a B.S. degree in Marketing and Economics from Elon University and an MBA from San Jose State University, Anne has more than 15 years of professional experience in wholesale distribution. During this time, she has witnessed the industry evolve exponentially. Utilizing this first-hand knowledge, Anne’s mission is to address one of the largest challenges she sees in the industry today-- that most distribution businesses are operating on a static model and not properly equipped to meet the needs of their employees, customers or manufacturers. Her approach is to first understand the business, and then digitally connect it in order to build the right conversations across the supply chain.
Alan Yang
Alan Yang
Vice President, Applications & Architecture
MSC Industrial Supply

Alan is Vice President of Applications and Architecture at MSC Industrial Supply, leading the company's eCommerce, Supply Chain and Architecture teams. During his tenure, MSC has ascended to the rank of #30 on Internet Retailer's Top 500 list and was awarded their prestigious "B2B E-Commerce Player of the Year" award in 2016. Alan began his career developing scalable, high performing systems on the trading floors of J.P. Morgan, and has since led successful teams dedicated to solving tough business challenges through the use of innovative technologies in the financial services, health care and distribution sectors.

Nicole Westenberger
Nicole Westenberger
VP, eCommerce and Marketing
Brady Corporation
Nicole Westenberger is a seasoned ecommerce and integrated marketing executive helping B2C and B2B companies drive digital transformation. Her areas of expertise include omni-channel retail, website optimization, digital and traditional marketing, merchandising, P&L management, and customer experience. She has held leadership positions in retail, automotive, and manufacturing. Currently, Nicole is the VP of Ecommerce and Marketing at Brady Corporation - an international manufacturer and marketer of complete solutions that identify and protect people, products and places. She is responsible for developing Brady’s digital strategy across all touchpoints while also creating a cohesive and integrated marketing strategy. Nicole’s digital experience also includes over 15 years as an ecommerce leader at Sears Holdings Corporation. She held a diverse set of executive positions including VP/GM Softlines, DVP of Digital Strategy, GM of Hardlines, and Chief of Staff. During her tenure, she helped grow Sears.com and Kmart.com to over $2B by growing the online assortment, improving the user experience, and optimizing digital marketing channels.
Michael Hauck
Michael Hauck
VP, Marketing And Digital Services
Essendant, Inc.
Michael Hauck has been a passionate champion for the digitization of marketing, sales and the supply chain for more than 15 years. By building high-performing, agile teams across enterprises, Michael has challenged the ways in which companies leverage technology to improve customer experience, reduce time to market, and manage marketing costs. As Vice President of Marketing and Digital for Essendant – a Fortune 500 wholesaler that powers thousands of office product, cleaning, and industrial distributors and retailers – Michael has led the most successful digital adoption movement in the company’s history. Michael holds a Masters in Information Systems from DePaul University, and a Bachelors in Journalism from Northwestern University.
Darryl Shaper
Darryl Shaper
Vice President, Digital Marketing and GM, Vertical
Arrow Electronics
Darryl has been working with eCommerce and Digital Marketing since the 90’s as Compaq Computer built it’s first B2B eCommerce store for SMB to compete with Dell. Darryl has spent over $200M with Google on Adwords during that time and watched the eCommerce and Digital Marketing field explode.
Anoop Kulshreshtha
Anoop Kulshreshtha
Vice President, Digital Technology
Henry Schein
Jennie Stenback
Jennie Stenback
Vice President, Marketing, Communications & Digital Strategy
3Wire Group: A Marmon/Berkshire Hathaway Company

Jennie Stenback leads the marketing, eCommerce and Digital Strategy for 3Wire Group, Inc., a B2B Foodservice and Beverage Replacement Parts supply chain solution. 3Wire is a part of the Marmon / Berkshire Hathaway family of companies. In her role, Jennie authored the strategy and business case for 3Wire’s digital platform evolution, significantly upgrading their multiple B2B sites and transforming the User Experience. Launching in early 2017, the new 3Wire platform has shown immediate growth and customer engagement.

Prior to 3Wire, Jennie held leadership roles in the Institutional Division of Ecolab, pioneering a new intranet portal for the 5,000+ direct sales and service associates that brought technology and efficiency upgrades to a sorely outdated system. Additionally, her background has included leading a national restaurant chain’s marketing and advertising efforts as well as multiple roles in agencies and consulting firms in the foodservice/hospitality space.

Michael Margolies
Michael Margolies
Vice President, Creative Services
Leggett & Platt
Michael Margolies has worked in the advertising and marketing industries for nearly 30 years with executive leadership with companies as diverse as macy’s west, FootSmart, The Dept. Of Energy, Cabela’s, Emergency Medical Products, Amazon, and Leggett & Platt. Michael is currently the VP of Creative/Marketing Services for Leggett & Platt, a leading B2B engineering and manufacturing corporation with divisions world wide. Mr. Margolies has consulted with and for many retail, B2B, internet, and manufacturing companies across the globe on subjects such as; digital workflow, DAM, e-commerce, traditional print and catalog production, digital marketing, commercial photography, fashion, color theory, graphic design and advertising management, marketing, executive coaching, marketing related social profiling, and business development.
Stephanie Wilcox
Stephanie Wilcox
VP, eCommerce and Strategic Accounts
Visual Comfort Group
Holly Paeper
Holly Paeper
VP Marketing
Ingersoll Rand
Joe' Lloyd
Joe' Lloyd
Vice President, Global Marketing
NanoLumens

Joe’ Lloyd is an evangelist and practitioner of content marketing in the B2B space. With over 15 years working in technology, her career has spanned both client services and marketing with a strong focus in the retail world. As the Vice President of Global Marketing for NanoLumens, Joe’ is an outspoken proponent of social selling, networking and public relations, and is dedicated to providing marketing with a strong, dependable ROI.

A curious “home” chef, Joe’ enjoys cooking for her family and friends as well as spending time with her two boys. When not at work, Joe’ is an avid reader and you can find her with her nose in a book, Kindle or catching up on the reads in her favorite industry publications.

Michael O'Shea
Michael O'Shea
VP of eCommerce & Product Management
Parts Town
Sophia Drivalas
Sophia Drivalas
VP, eCommerce
Interline Brands
Shalin Shah
Shalin Shah
VP, Omnichannel and eCommerce
Georgia-Pacific LLC

Shalin Shah is Vice President of Omni-channel and eCommmrce at Georgia-Pacific Professional (GP PRO) responsible for leading sales and customer specific capabilities in eCommerce and with our omnichannel customers.  

 

He is a graduate of Georgia Tech in Chemical Engineering and University of North Carolina with an MBA. He and his wife Arti currently live in Suwannee, GA with their two children Roshan and Sajan.

Ken Sauers
Ken Sauers
VP, Pricing And Business Integration
Essendant
Ken Sauers is vice president of pricing and business integration at Essendant. He has expertise in developing and implementing pricing strategy, pricing and supply chain optimization, and negotiation and contract management. He also has considerable experience in organizational change management and pricing system design and deployment. His seven years with Essendant include leadership roles in both pricing and finance across both the office products and facilities businesses. Prior to Essendant, Ken held various domestic and global leadership roles at BP in pricing and supply chain management for more than a decade. Ken earned a BBA in Accounting at the University of Iowa and an MBA at DePaul University.
Scott Barbour
Scott Barbour
VP of Sales And Customer Success
Derive Systems
Jeff McRitchie
Jeff McRitchie
VP, Marketing
MyBinding.com

Jeff is responsible for all aspects of marketing at MyBinding.com, a niche office products retailer based in Hillsboro, Ore. After helping to launch the MyBinding site in 2003, Jeff contributed to the company’s growth from a small direct sales organization into a national brand.  In 2014 Jeff led the company through a replatform from a customized cart platform onto Magento Enterprise.  The project resulted in immediate growth for the organization.

James Casper
James Casper
Sr. Director, Global eSolutions
Thermo Fisher Scientific
Harley Thomas
Harley Thomas
Senior Director, Corporate & Digital Marketing
IB Milwaukee

Harley Thomas has been in eCommerce as long as it has been around and has worked with all types of firms from the smallest all the way up to the Fortune 50 firms.  Most people will tell you that problem solving in this industry can be a real drag, but Harley is energized by it. In fact, once he solved an online search problem that led to an increase in revenue of 40% in the first twelve weeks! He champions solutions, develops strategies, and plans all areas of eCommerce

Jeff Bazal
Jeff Bazal
Sr. Director, National Accounts & Business Development
Ergodyne
Jeff has been working in the industrial supply channel for 12 years, most recently overseeing Ergodyne’s Strategic Account and Business Development initiatives. He executes the go-to-market strategy for Ergodyne with their omni-channel distributor partners, balancing both an offline and online experiences for our channel sellers and end users.
Ed Fenton
Ed Fenton
Sr. Director, Digital IT
Univar
Robert Elzner
Robert Elzner
Director, Online Marketing & eCommerce
Dell, Inc.
Rob Elzner is an accomplished eCommerce and marketing operations senior professional with a strong blend of B2B & B2C eCommerce sales, extensive marketing & technology services experience and is used to leading large professional organizations and business development. He has been part of Dell for the past 15 years holding positions as a highly effective project and program manager with history of leading complex yet successful launches and integrations on time and under budget. For the past 7 years he has been responsible for web sales on Dell.com, customer pathing and funnel strategies, site merchandizing and web site conversion optimization, and highly involved in digital marketing efforts. Rob has passion for technology and analytics as it relates to customer shopping and purchase behaviors.
Jennifer Alexander
Jennifer Alexander
Director of eChannel Management
Johnson & Johnson
Ricky Hernandez
Ricky Hernandez
Director, Sales—eCommerce Channel
Avery Products Corporation
Gilbert Moreno
Gilbert Moreno
Director of Information Technology, eBusiness Applications (ni.com)
National Instruments
Gilbert heads up the global development team for ni.com at National Instruments. He has over 18 years of experience as an IT professional with a deep understanding of the eCommerce, OMS, Manufacturing and Distribution spaces. At National Instruments, Gilbert has successfully aided in transforming the organization to a data-driven B2B commerce model. Gilbert's investments in new technology and focus on innovation enables him to continuously identify opportunities to simplify and improve every customer interaction at National Instruments.
Andrew Carlson
Andrew Carlson
Director, Digital Business
Panduit
Joe Incontri
Joe Incontri
Director of Marketing, Americas
KROHNE, Inc.
Heather Bean
Heather Bean
Director of Marketing
Guardair Corporation
Brian Thomas
Brian Thomas
Director of Application Development
PartsSource
Kyle Hilbrenner
Kyle Hilbrenner
Director eCommerce
Zoro US
Arti Lyde
Arti Lyde
Director, Global Product Management & Strategy
Elkay Manufacturing
Arti’s professional background includes over 15 years of Product Management, Marketing and Sales experience, with expertise leading full-scale marketing campaigns across multiple channels. Arti has an impressive track record of producing significant revenue growth resulting from innovation, branding and customer acquisition strategies for both new and mature product lines. Arti started at Elkay in mid-2016 and has been focused on developing a pipeline of strategic partnerships, creating an R&D and research plan and developing long term growth strategies for Elkay’s global drinking water business. Prior to joining Elkay, Arti served as VP of Marketing and Aftermarket GM for EcoWater Systems LLC and led product development and marketing strategy for Wagner Spray Tech.
Lisa Om
Lisa Om
Director, Digital Experience
Arrow Electronics

Lisa Om is the Director of Customer Experience for Arrow Electronics, a global provider of products, services and solutions to industrial and commercial users of electronic components and enterprise computing solutions. Her current focus is on Arrow’s Digital eCommerce properties and driving maximum satisfaction, engagement, and retention across Arrow.com.  She has 18 years’ experience in Digital in both B2B and B2C, and has worked for past companies such as White Wave Foods, Electronic Arts, Sony and Kraft Foods.  Her vast digital experience covers, marketing, advertising, product management, eCommerce, and brand building.  Lisa is immensely passionate about digital and believes it is not simply a channel but a way of life and the front door to your business.

Dave Grimm
Dave Grimm
Digital Experience Director
Illumina Inc.
Jason Grizzi
Jason Grizzi
Director, Global Marketing and Sales Enablement
Ingersoll Rand
Jason is a business leader with extensive experience in marketing, strategy, and sales enablement across diverse markets from industrial (B2B) to retail (B2C). A marketing and sales oriented leader with a track record of building high performance teams and new capabilities within large Global businesses. Responsible for professional marketing and sales enablement teams around the world, Jason believes that premier performance can be achieved through employee engagement and strategy rooted in analytics and lean principles. At Ingersoll Rand we are passionate about inspiring progress around the world. We advance the quality of life by creating comfortable, sustainable and efficient environments. Our people and our family of brands—including Club Car®, Ingersoll Rand®, Thermo King®, Trane®, American Standard® Heating & Air Conditioning and ARO® - work together to enhance the quality and comfort of air in homes and buildings; transport and protect food and perishables; and increase industrial productivity and efficiency. We are a global business committed to a world of sustainable progress and enduring results. For more information, visit www.ingersollrandproducts.com.
Sarah Bryowsky
Sarah Bryowsky
Director Digital Marketing, Global Demand Center
Zebra Technologies
Vikas Bhumireddy
Vikas Bhumireddy
Senior Manager, Digital Platform
Edgewell Personal Care
Vikas heads the Digital Platform globally at Edgewell Personal Care (which owns brands like Schick, Wilkinson, Playtex, Banana boat, Carefree, Stayfree, Wet ones etc.) . He has over 15 years of experience in B2B, B2C, Marketplaces, Order Management, Supply chain & 3PL applications across industry like CPG, Manufacturing, Auto, Life Sciences and Agriculture. He has a Masters in Engineering from Southern Illinois University. He has provided Leadership and Delivery on Global e-Commerce and ERP projects taking them from Cradle-2-Grave. He currently focuses on e-Commerce B2B/B2C solutions, Roadmap and Strategic IT Initiatives for the Organization which results in Automation, increase Top line sales and Business process optimization. Strongly believes in “Digitization of Enterprise” and continuous process improvement.
Bill Mortimer
Bill Mortimer
Senior Manager, Digital Marketing
Sonepar USA
Bill Mortimer is the Digital Marketing leader for Sonepar USA, the largest distributor of lighting, electrical and safety products in the United States. With nearly 15 years of experience in B2B eCommerce, Bill brings passion and professionalism to his role. His keen interest in the field allows him to conceive, develop and execute diverse Digital Marketing visions. In his current role, Bill is heavily focused on Email Marketing to drive engagement with customers and other stakeholders. Featuring a heavy dose of A/B testing, automated trigger-based emails, and deep dives into reporting, Sonepar’s email program is a prime area of focus and growth for the company. Bill graduated with a degree in Marketing from Bentley University, with minors in History and Philosophy: Ethics & Corporate Responsibility. Born and raised in Boston, Bill is always down for a chat about Digital Marketing or any of the Boston sports teams. He currently resides in Charleston, South Carolina with his family.
Jim Lillig
Jim Lillig
Brand Manager, Digital Marketing
Bosch
Bridget Kulla
Bridget Kulla
Senior Digital Marketing Manager
James Hardie Building Products
Andy Borski
Andy Borski
Senior Manager of Ecommerce
Brock White Company, LLC
Lisa Malleus
Lisa Malleus
Head of Ecommerce Digital Solutions ITS Americas
Mondelez International
James Clark
James Clark
eCommerce Marketing Manager
Coca-Cola
Howard  Patty Jr.
Howard Patty Jr.
Sr Manager, Global Digital PMO,
Hilti Group
Ebony Hunt
Ebony Hunt
Global Program Manager, Digital Delivery
Hilti North America
Kevin Espinosa
Kevin Espinosa
Digital Experience Manager
Caterpillar
John DeMarco
John DeMarco
Manager of Content Excellence
3M
John DeMarco started his career as a film photographer, but his inner nerd compelled him to invest in the first version of Adobe Photoshop and then hired by 3M Company, create the first fully digital photography studio in the Midwest. He rapidly filled his first Digital Asset Management System (DAM), a steel cabinet overflowing with optical discs. From Digital Asset Management he progressed to Product Information Management, (PIM). A series of other positions at the company have always kept him in the digital sphere, with website development, product information management, and process improvement the main focus. He has experienced the implementation of three generations of DAM at the company, as well as three generations of PIM and all of the process and technology interaction needed to fully utilize Content and Digital Assets in a Multi-National Company.
Lisa Neckameyer
Lisa Neckameyer
Senior Manager, eCommerce Business
MSC Industrial Supply Co.
With over 15 years of experience in online B2B and B2C digital marketing and communications, Lisa Neckameyer is responsible for driving the development and implementation of MSC’s eCommerce vision and strategy. Lisa joined MSC in 2010 as the eCommerce Business Manager for a subsidiary market channel, and transitioned to the MSC eCommerce Business in 2016. Lisa’s current focus is enhancing the on-site customer experience and increasing customer satisfaction by implementing new features and improvements aimed at reducing friction and improving productivity.
Julie Collins
Julie Collins
Director, Global Head of eCommerce/Digital Marketing
Alcon Laboratories, a division of Novartis
Ryan Spooner
Ryan Spooner
Marketing Manager
PacknWood

Ryan Spooner is an award winning web designer who specializes in B2B and B2C E-commerce. Skilled in Search Engine Optimization, PPC, User Experience, Email Marketing and Graphic Design. Ryan currently leads all web development and marketing for food packaging manufacturer PacknWood.

Dana Moeller
Dana Moeller
Marketing Manager
Curbell Plastics
In her role as Marketing Manager at Curbell Plastics, Inc., Dana Moeller is responsible for development of a comprehensive digital strategy to support the company's overall goals. This includes management of Curbell Plastic’s eBusiness platform, inbound marketing programs and conversion optimization. With an early background in application support and instructional design, Dana has been in the digital marketing field for over 13 years. Previously, she served as a strategist and account manager at a marketing agency, managing cross-functional, geographically distributed, and multi-national project teams to launch and support digital programs.
Mike Powers
Mike Powers
eCommerce Manager
Hill & Markes
Erin McKenrick
Erin McKenrick
Marketing Manager
Van Meter Inc.
Evan Fratzke
Evan Fratzke
Digital Marketing Specialist
Van Meter Inc.
With 10 years of experience in digital marketing, Evan Fratzke has a demonstrated history of working with a wide range of digital media including web design and development, search engine optimization (SEO), ecommerce, email marketing, digital strategy, and video and graphic design. For the past five years, Evan has worked as a Digital Marketing Specialist for Van Meter Inc. Evan has a Bachelor of Arts in Advertising from Iowa State University and a Diploma in Web Design from The Art Institute of Pittsburgh.
Tony Beuche
Tony Beuche
Digital Marketing Specialist
Bradley Corporation
Jill Steinhour
Jill Steinhour
Director High-Tech and B2B Strategy
Adobe
Jill joined Adobe Systems in June 2011 as Director of High-Tech and B2B Strategy. In this capacity, she defines the marketing and go-to-market strategy and delivers sales enablement, demand generation and content/social marketing for the High-Tech industry and B2B. Jill leads strategic engagements with Adobe’s top tier clients in support of their efforts to develop and transform their digital strategies and is a contributor to Adobe thought leadership forums and frequent speaker at digital marketing conferences and High-Tech & B2B events. Prior to joining Adobe Systems, Jill held leadership positions at HP, Agilent and IBM. She has expertise in market research & sizing, customer insights & predictive model development and business performance management strategies for consumer & commercial markets. During her tenure at HP, Jill directed efforts to integrate & extract intelligence from large and diverse data stores to deliver HP’s first comprehensive data repositories that supported the development of addressable market & consumer predictive models.
Brian Beck
Brian Beck
SVP, eCommerce & Omnichannel Strategy
Guidance
Brian Beck has 20 years of experience, including more than a decade as a hands-on C-level Ecommerce executive. He has achieved high growth rates in excess of 100% per year and has held full P&L responsibility up to $100 million as the lead digital executive in both early stage and multi-billion dollar enterprises. He is an expert in the areas of omni-channel and Ecommerce strategy, online marketing and customer acquisition, web site experience / merchandising, technology evaluation and selection, and all operational aspects of building online commerce organizations. Brian is currently an advisor to retailers, manufacturers, and distributors on digital commerce strategy through his role as SVP of Ecommerce and Omni-Channel Strategy at Guidance Solutions. His recent clients include both B2B and B2C industry leaders such as illumina, Big Ass Fans, Augusta Sportswear, Brasseler USA, Mountz, NDS Pro / Norma Group, Positec, AC Pro, Five Below, Vitamin Shoppe, Sole Society, and many others.
Adrien Nussenbaum
Adrien Nussenbaum
CEO & Co-Founder
Mirakl
Adrien Nussenbaum is CEO of Mirakl Inc., a provider of online marketplace technology and services. He is a serial entrepreneur with more than 15 years of Entrepreneurial and Business Development experience. After completing his studies at the HEC School of management (Paris), Nussenbaum started his career with Paribas Investment in Hong-Kong. He co-founded All Instant in New York, an enterprise instant messaging solution that was later sold in 2003. He then joined Deloitte’s restructuring team where he advised many businesses that were in the throes of company turnarounds and transformations. Adrien co-founded Splitgames in 2006, a leading online video game Marketplace and content website acquired in 2008 by FNAC. Adrien then created and co-headed FNAC's new online marketplace business. At the beginning of 2012, he left FNAC to co-found Mirakl, which has become in less than three years the leading provider of online marketplace technology.
Tom Williams
Tom Williams
VP eBusiness
C2-Competitive.com

As VP of the eBusiness Practice at C2, Tom leverages 20+ years of business experience across Tech Product & Services Companies, Digital Marketing and Technology Consulting to drive successful outcomes for customers. Tom’s responsibilities include business development & delivery and practice management with P&L responsibility. Tom brings a unique blend of business strategy, management and technical competency to all consulting engagements. Tom’s background includes leadership roles at Razorfish Consulting, Crown Partners Consulting, Oxiem Interactive, Jadu CMS, RR Donnelley, Comdisco and KPMG LLP. He was also the Founder & President of Innogage, LLC a digital marketing technology company.


Jeff Hunt
Jeff Hunt
CEO
Snap36
An online marketing veteran, Jeff Hunt spent ten years at Adobe-Scene7 energizing his passion in rich media, merchandising and user experience. After opening Adobe-Scene7 offices in Chicago, London, Paris and Hamburg, Jeff listened to his clients and recognized an unmet demand for 360° & 3D photography. Inspired to offer a more visually interactive online experience, Jeff founded Snap36 to revolutionize the photography market by creating high volume, 360° & 3D imagery using industry expertise, innovative photography technology, and unparalleled customer service.
Rob Green
Rob Green
Director & GM
Amazon Business
Rob Green is the Director & GM of Amazon Business’ go-to-market team. He leads Marketing, Sales, Selection Expansion and Account Management across a diverse portfolio of B2B merchants. Rob recently joined the Amazon Business team after leading the Amazon Marketplace North American Sales organization from 2013-2015. Prior to Amazon, Rob spent more than 20 years at Oracle in development, consulting, and training leadership roles. From 2010 to 2013 he led Oracle's global customer education business, which served more than 500,000 students annually in 120 countries worldwide. He has more than 20 years' experience in technology development, implementation, and services.
Ed Kennedy
Ed Kennedy
Senior Commerce Director
Episerver
Ed Kennedy has spent the last 9 years designing and implementing ecommerce platforms for consumer brands, b2b manufacturers and wholesale distributors. As a Senior Director of Commerce at Episerver, Ed is responsible for successful adoption of the Episerver platform by customers. Previously, Ed held leadership positions at eCommerce Agencies such as Gorilla Group, Guidance, and Luminos Labs implementing Episerver Commerce, Magento, and SAP Hybris.
Mihir Kittur
Mihir Kittur
Co-Founder & Chief Commercial Officer
Ugam
Mihir Kittur is co-founder and chief commercial officer at Ugam, a global leader in data and analytics. He is responsible for developing new engines of growth and fostering a culture of innovation within the company, and is actively involved in strategy formulation and business development. Prior to Ugam, Mihir served as a management consultant at Avalon Consulting, working on performance improvement and eCommerce initiatives. He also served as a start-up team member at Shree Renuka Sugars. Mihir holds a bachelor’s degree in electronics and telecommunications engineering and a master’s degree in business management.
Grant Davies
Grant Davies
Agency General Manager
Perficient Digital
Jose Osorio
Jose Osorio
VP of Commerce
ICF Olson
Jose has extensive experience working with many Fortune 1000 and Internet Retailer 500 companies over the past two decades. His career has progressed from System Engineer to Product Manager to Solution Architect and then Director of Technology, creating the strategic vision for clients and evangelizing and educating clients and employees alike on the benefits and critical application of commerce technology and capabilities. Finding new ways to add value and become a trusted business partner has enabled Jose to develop knowledge and insight regarding the business aspects of technology and its impact on organizations across a broad spectrum of verticals including Manufacturing, Retail, Legal and Financial Services, Insurance, and Hospitality. Jose’s proven ability to build commerce programs from the ground up time and time again have led him to his position today as Vice President of Commerce at Olson Digital.
Randy Higgins
Randy Higgins
VP, Digital Marketing
Randy brings over 20 years of consulting, agency and software experience, in both execution and leadership roles, to Siteworx. He has served as a strategic advisor and program lead for several large manufacturers and distributors where he was responsible for planning and executing on their digital transformations. Most recently Randy has been serving as Vice President of Business Development and Digital Strategy for Insite Software where he focused on developing and supporting a strategic partner network. Prior to his time with Insite, he was the Vice President of Digital Marketing for Acquity Group/Accenture Interactive. He joined Acquity Group through the acquisition of his digital agency, Anova Group, to build a digital marketing practice from the ground up that tightly integrated business services with Acquity’s core technology implementation services.
Brian Strojny
Brian Strojny
Co-Founder
Insite Software
Brian Strojny is the co-founder of Insite Software, a Minneapolis based software company specializing in B2B eCommerce. He provides strategic and sales leadership for Insite’s products and eCommerce strategy. Before he co-founded Insite Software, Strojny held a variety of sales and marketing positions at 3M working closely with major retailers including Target, Wal-Mart, Office Depot and Staples. He also started a consulting company working with manufacturing and distribution companies to modernize their supply chain and order-entry processes. He holds a BA in Business from Hamline University and an MBA from the University of St. Thomas School of Business.
Richard Landa
Richard Landa
Chief Product Officer
Four51
Richard Landa, Chief Product Officer, co-founded and joined the Company in November 1999. Landa has held a variety of positions at Four51 and is currently responsible for all Strategic Product planning and enhancements at Four51. Before co-founding Four51, Landa held numerous senior positions in the information technology industry. He was Executive VP for at Workstations International, a technology company where Rich was responsible for all product development and management, and Executive VP, Integrated Technology Services at Comdisco and VP of Product Development at NetforceMTI. Landa holds a B.S. in Business Administration from the University of Minnesota.
Daren Garcia
Daren Garcia
Co-Head, Online Seller Enforcement Practice
Vorys Legal Counsel
Daren is co-leader of the Vorys Seller Enforcement group. His practice involves the implementation, both domestically and internationally, of cutting-edge enforcement systems. In addition, he counsels clients on distribution and e-commerce channel controls, which are designed to protect profit margins, preserve brand integrity and combat unauthorized online sellers. Daren has a long history of representing some of the nation’s largest retailers.
Chris Rooney
Chris Rooney
President and Founder
Digital Bridge Solutions

Chris Rooney is the President and Founder of Digital Bridge Solutions and has over 15 years of distinguished consulting and leadership experience. Chris oversee's all aspects of the company's operations for this full-service digital agency focused on B2B eCommerce. Prior to founding Digital Bridge Solutions Chris was a Director at Acquity Group, where he led the eCommerce Managed Services group, providing hosted eCommerce and content management solutions. Chris has worked extensively on digital strategy and tactical execution with clients such as Hawk Electronics, Martin Engineering, GI Supply, Saltworks, and AmeriPride Services.

Peter Sheldon
Peter Sheldon
VP, Strategy
Magento Commerce
Peter is a well-known industry expert in eCommerce and omni-channel technology, having previously held the role of Vice President and Principal Analyst at Forrester Research where he spent 5 years leading Forrester’s global research on digital commerce technologies, helping to challenge the thinking and lead change for eCommerce executives undertaking major digital transformation and commerce technology programs. Today Peter leads corporate strategy and business development for Magento, the leading provider of open omni-channel commerce to retailers, brands and branded manufacturers with over $50B in gross merchandise volume transactions processed annually by a community of more than 250,000 online retailers.
Chuck Davis
Chuck Davis
Chief Revenue Officer
Webbula
Chuck Davis is an experienced, passionate email technology & business executive with over 25 years in email and eCommerce across the digital marketing ecosystem.

Everyday his team delivers innovative, industry leadership around Email Intelligence & Data Quality.  An Expert Roundtable Moderator on Email & CRM Best Practices, Chuck’s humorous style and in-depth experience with sender reputation, email intelligence, deliverability, inbox placement and other hurdles associated with email campaign performance will make for a fun time.  
Meyar Sheik
Meyar Sheik
CEO & Co-Founder
Certona
Meyar Sheik is a seasoned software industry executive with 25 years of experience. Since 2000, Meyar has been a web analytics pioneer working with some of the largest sites on the Internet such as Staples, ESPN, Fox, Sony, Best Buy, Disney, CBS and many other leading brands, in the areas of web analytics, personalization and real-time content optimization. Prior to Certona, Meyar was the CMO and COO of web analytics leader, WebSideStory (now part of Omniture/Adobe). Before joining WebSideStory, Meyar was the Vice President of Worldwide Marketing and Strategic Alliances for the Enterprise Application Integration (EAI) software vendor SuperNova, Inc., Earlier in his career, Meyar held senior sales management positions in Analytics and Security software products companies. Since 2004, Meyar and the Certona team of predictive analytics experts have been focused on applying Certona's innovative, real-time behavioral targeting, optimization and adaptive personalization technologies to generate more revenue and higher conversion rates for online retailers and other multi-channel businesses. Meyar has a BS in Electrical Engineering from New York Institute of Technology and an MBA from Rochester Institute of Technology.
Jeannine Bartlett
Jeannine Bartlett
SVP & Chief Digital Strategist
Earley Information Science
Jeannine Bartlett is SVP & Chief Digital Strategist for Earley Information Science. Jeannine helps clients gain competitive advantage by successfully leveraging information architecture with a keen understanding of emerging technologies, market dynamics, customer needs, pragmatic implementation approaches and financial viability. She has over 20 years of experience leading research and development, market requirements, user-accessible interface design and corporate strategy at both start-up and public companies, spanning enterprise search and discovery, security and compliance, data-driven marketing, Rich Internet Applications, data warehousing technologies and other products and services.
Eric Dean
Eric Dean
CEO and Founder
Whereoware
Eric Dean is CEO and Founder of Whereoware, an award-winning digital agency specializing in the B2B space for 18 years. Whereoware experts build personalized websites, mobile applications, marketing automation campaigns, and digital products, and get huge ROI results with data integrations, analytics, and SEO/PPC services. Prior to Whereoware, Dean was the founder and majority owner of Mosaic Design Works, a home decor manufacturer and wholesaler based in Virginia
Ray Grady
Ray Grady
President and CCO
Cloud Craze
Andrej Maihorn
Andrej Maihorn
VP Customer Innovation Americas
Intershop
Paul Wlodarczyk
Paul Wlodarczyk
Product Information Practice Lead
Dakota Systems

Paul Wlodarczyk leads digital transformation projects for Dakota Systems, assuring that our clients achieve measurable business results from structured content, product information management, search, and digital transformation programs. Paul develops strategy and approach, leads engagements, and works closely with executive sponsors to align business and technical perspectives.



Paul brings over 30 years’ experience in business management, advisory,  technology, service and support operations, and software development, with deep technical expertise in structured content, product information management, search, analytics, and enterprise content / knowledge management.


Rupesh Agraway
Rupesh Agraway
CEO
Artifi Labs and Znode
Tom Flierl
Tom Flierl
VP, Marketing & Business Development
MRR Soft
Laura Cochran
Laura Cochran
VP
Transperfect (Translations.com)
Jimmy Duvall
Jimmy Duvall
Chief Product Officer
BigCommerce
Russell Scherwin
Russell Scherwin
Director of Marketing, Watson Commerce
IBM

Russell Scherwin leads worldwide go-to-market strategy and field execution for IBM's B2B Commerce Solutions. With a passion for technology’s socio-economic impact, Russell is known for expertly fusing economics, commerce, humor, and technology management into a deeply relevant, and entertaining message. Russell has provided management consulting for Fortune 500 company's on their go-to-market strategies and omni-channel execution. Russell holds a BS in Computer Science from SUNY Binghamton and an MBA from NYU.

Jason Goldberg
Jason Goldberg
SVP Commerce & Content
Razorfish

Jason "Retailgeek" Goldberg leads the Commerce & Content Practice at SapientRazorfish. Jason is a 4th generation retailer, who launched his first e-commerce site for Blockbuster Entertainment in 1996. In the subsequent 15 years he has served as a principal customer experience architect for top retailers including Best Buy, REI, and T-Mobile. With a focus on e-commerce and digital marketing for omni-channel retailers, he has worked with over 100 clients on the Internet Top 500 and has been responsible for billions of dollars in on-line revenues. Under his twitter feed @retailgeek he is one of the most followed e-commerce subject mater experts on the web. He is a member of the board of directors of ‪shop.org‬ (the digital retail arm of the National Retail Federation). Jason has served as an expert witness in Federal Court on e-commerce, a guest lecturer on retail and e-commerce at the Kellogg School of Management for Northwestern University, is a member of the RetailWire braintrust, has a regular column on mediapost, hosts itunes top e-commerce podcast called “The Jason & Scot Show”, and was voted one of retail’s top global influencers by Vend. In 2017 he was inducted into the National Retail Federation “The List.”

Leor Bachar
Leor Bachar
B2B Commerce Leader
Deloitte
Mark Bartlett
Mark Bartlett
Chief Experience Officer
FPX
Mark Bartlett is a practitioner of ecommerce and digital transformation with more than 20 years of experience. Throughout his career, Mr. Bartlett has leveraged his deep understanding of the customer experience to develop a conceptual framework for what has come to be known as “experience-driven commerce,” an approach that unifies content, commerce and communications into a seamless customer experience. With his blend of industry and commerce category expertise, Mr. Bartlett helps FPX continue to modernize the way businesses buy and sell across all channels through FPX’s Experience Management Platform. Before joining FPX, Mr. Bartlett guided customer experience and commerce practices for agencies such as IconNicholson (Digitas LBi), Sapient and Razorfish.
William Uppington
William Uppington
Chief Product & Strategy Officer
BloomReach

Will leads the teams creating BloomReach’s Product vision and plotting the initiatives that ensure customers’ ongoing success. He has a record of dramatically increasing revenue at companies where he’s worked, including Clearwell Systems and Juniper Networks. Will built early-stage tech companies at Advent International and as a strategy consultant at the Boston Consulting Group. He holds a bachelor’s in economics and government from Dartmouth College and an MBA from Harvard Business School, where he was a George F. Baker Scholar and a Siebel Scholar.

Suchit Bachalli
Suchit Bachalli
President
Unilog

Eric oversees the strategy and direction for sales and marketing at Credit Key. Eric brings over 20 years of e-commerce and technology experience to drive customer success at Credit Key. Prior to Credit Key, Eric co-founded e-commerce platform Active Commerce in 2012 and under his leadership, Active Commerce grew over 100 percent year-over-year.

Eric has successfully delivered over 200 digital projects from global enterprise solutions to mobile apps with over 80 B2B and B2C e-commerce sites launched. Eric has worked with leading global brands like Toyota, IBM, LVMH and Aramark and has held executive and advisory roles at BORN, CREATETHE GROUP, Onestop, Tacit Knowledge and 8thBridge.

Steven Engelbrecht
Steven Engelbrecht
President
Sitation