B2B Online Chicago 2026
May 4 - 6, 2026
Chicago Marriott Downtown
Maggie Piché
Global Head of Marketing & Communications Hexion IncWednesday, May 6, 2026
8:50 AM Keynote Panel: Leading the B2B Shift: How the C-Suite Drives Innovation & Omnichannel Growth
In today’s rapidly evolving B2B landscape, digital transformation doesn’t start with technology—it starts with leadership. This session delivers a C-level perspective on how to cultivate a culture that empowers teams, accelerates innovation, and enables scalable omnichannel commerce.
• Establish a vision-led culture that aligns teams around digital and customer-centric goals
• Empower teams with autonomy, data access, and a test-and-learn mindset
• Align KPIs and incentives across departments to support long-term transformation
• Lead cultural change that supports innovation across marketing, sales, product, and IT
Check out the incredible speaker line-up to see who will be joining Maggie.
Download The Latest Agenda