May 4 - 6, 2026
Chicago Marriott Downtown
Come ready to take notes and obtain practical tips. Learn how to harness behavioral data, customer feedback, and usage patterns to refine your product positioning, improve relevance, and accelerate go-to-market success.
• Collect actionable buyer intent data and product usage insights across touchpoints
• Analyze patterns in customer behavior to uncover pain points and value drivers
• Translate raw data into positioning that resonates with target personas
• Test and validate messaging through feedback loops and campaign performance
Check out the incredible speaker line-up to see who will be joining Brooke.
Download The Latest Agenda