Gina Bulatovic | B2B Online Chicago

B2B Online Chicago 2026

May 4 - 6, 2026

Chicago Marriott Downtown

Gina Bulatovic

Gina Bulatovic

Practice Lead, Distribution Infoverity

Tuesday, May 5, 2026

11:50 AM Workshop #9 When Start Small and Grow Is No Longer an Option: Accelerating B2B Data Transformation

B2B organizations are under increasing pressure to modernize data, analytics, and AI faster than ever, yet many transformation plans are too slow, fragmented, or misaligned to business reality. This interactive workshop helps data, digital and AI leaders quickly assess whether their current roadmap is accelerating the business or quietly holding it back, and identify where decisive action is required in the next 12 months.


Attendees will work through a structured self assessment and peer discussion to pressure test their plans across data domains, technology, operating model, and staffing, and leave with a clear set of priorities to move forward with confidence.

Key Takeaways:

    • Identify where starting small is helping versus actively slowing progress
    • Pressure test your current data and analytics roadmap against business and AI demands
    • Prioritize the data domains and capabilities that unlock value fastest
    • Clarify early decisions that prevent rework, delays, and stalled initiatives
    • Leave with a practical action checklist for the next 90 days

    Check out the incredible speaker line-up to see who will be joining Gina.

    Download The Latest Agenda