Monday, May 4, 2026
GE HealthCare is reinventing its digital ecosystem to meet the rising expectations of modern B2B healthcare buyers. This session unveils how the company is redefining its online presence through elevated storytelling, persona-aligned journeys, and a unified platform strategy engineered to drive engagement at scale. Tom Gores and Kevin Kazmierowski will share how GEHC is operationalizing digital content, unlocking experimentation, and modernizing its foundation to deliver high-performance, conversion-oriented experiences that accelerate customer understanding and commercial impact.
Check out the incredible speaker line-up to see who will be joining Kevin.
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