B2B Chicago 2024

May 06 - 08, 2024

Chicago Marriott Downtown

Justin Rinaldi

Director of Marketing and eCommerce Safety Speed Manufacturing

Tuesday, May 7, 2024: Day Two

4:45 PM Roundtable Meetups!

Table #1 Understanding The Role That CX Optimization Plays In A Successful Digital Transition 

Hosted by Ronald Gaines - Sr. Manager MarTech and Data, Sunbelt Rentals  

Table #2: Leveraging Data While Scaling  

Hosted by: Justin Rinaldi – Marketing, Safety Speed Manufacturing 

Table #3 Social Strategy: Tapping into social media and influencer marketing to recruit new customers 

Hosted by Ljubitza Frkovich Mallqui - Head of Marketing, Promelsa 

Table #4 Ensure Branding & Promotional Strategies Are Consistent & Well-Coordinated Across All Channels.  

Hosted by Robert Richardson, Senior Digital Product Manager, B2B eCommerce, MillerKnoll 

Table #5 Strategies for Building an Effective Agile Global Team  

Hosted by Dan Berlin - Global IT Director, Kennametal Inc 

Wednesday, May 8, 2024: Day 3

12:40 PM Presentation: Leveraging the Power of AI & Human Intelligence For Digital Transformation In Organizations

Organizations are unleashing the combined power of human and machine intelligence, transitioning from AI-ready to AI-native processes. This evolution results in heightened efficiency, adaptable workflows, improved decision-making, and enhanced customer experiences, marking a strategic shift towards the seamless integration of artificial and human intelligence in organizational operations. 

2:25 PM Panel: Lessons Learned Along The Way: An Honest Overview With B2B Leaders

It’s always easy to share things that have worked well, but what about the times when things didn’t go according to plan? Our informal case studies will focus directly on that. Projects/initiatives that were launched that had setbacks along the way, and the VALUABLE lessons that were learned to help shape and steer our leaders in the right direction from those experiences. Each panelist will have a few minutes to speak on their challenges and allow the audience to ask questions along the way. We then turn it over to the audience to ask questions about the project, or their own challenges.

Check out the incredible speaker line-up to see who will be joining Justin.

Download The Latest Agenda