B2B Online 2019

April 29 - May 01, 2019

Chicago Marriott Downtown

Andrej Maihorn


Vice President, Customer Innovations
Intershop

Day One: Capitalizing on Growth Through Digital Innovation


11:55 AM KEYNOTE CASE STUDY: Innovation Fuels B2B Commerce Success: Building Disruption Into Your Business Plan

The evolution of commerce is happening faster than ever, driven by customer demand and technological innovation. Customer touchpoints are increasing, the influence of big data is growing, and reality of IoT and connected commerce has arrived. Embrace technical disruption with a strategy that enables ongoing tech adoption to deliver on business goals and customer expectations.

5:30 PM Cocktails And Conversations For B2B Best Practices Roundtables

 (20 Roundtable Discussions Available Only For Manufacturers And Distributors)

These interactive sessions are your opportunity to learn about the most innovative digital and omni-channel solutions on the market in a relaxed setting. Each roundtable will have a specific theme for you to learn from. A highlight of B2B Online, roundtable discussions are your best opportunity to deep-dive into discussions and idea-share with your peers. You pick 2 themes during this session. Priority seating for Manufacturers And Distributors. To sponsor a roundtable, contact alicia.upchurch@wbresearch.com  

1.Customer-Centric Thinking: Making Personalization Real & Practical 
Paul Wlodarczyk, Vice President, Digital Practice, Dakota Systems

2.Co-Creating Success: How B2B Sellers Connect With Modern Buyers 
Hosted by Mark Bartlett, Chief Experience Officer, FPX

3.Redefining Personalization in B2B eCommerce 
Hosted by Brian Strojny, Co-founder, Insite Software

4.Executing On Your Digital Strategy For Growth And Innovation
 Hosted by Andrej Maihorn, Vice President, Customer Innovations, Intershop

5.Topic TBD
Hosted by Jill Steinhour, Marketing Executive - High tech/B2B,Adobe 

6.Maximizing Online Growth and Connecting Commerce With Everything
 Hosted by Salesforce Commerce Cloud

7.The Value of a Global Content Strategy 
Laura Cochran, Vice President, Retail Solutions, Transperfect

8.Beyond The Hype Of AI And Machine Learning – What’s Real And How To Use It?
William Dunn, President, Dunn Solutions

9.How To Make Sure Your B2B eCommerce Platform Makes Money
Jordan Hahn, Senior CPQ Product Manager, Vendavo, Inc.

10.Successful B2B Ecommerce Starts with a Roadmap: Platform Best Practices 
David Crouch, President, ten24 Digital Solutions

11.Help People, Don't Just Sell Stuff: Using Search to Create Content Customers Need
Corbin Faber, Director, Managed Services, Conductor

12.Designing A Scalable and Elastic Distribution Network 
 Hosted by  Ware2Go


Check out the incredible speaker line-up to see who will be joining Andrej.

Download The Latest Agenda