B2B Online Chicago 2020

April 20 - 22, 2020

Chicago Marriott Downtown

Brady Behrman, Chief Executive Officer at PunchOut2Go
PunchOut2Go Logo

Brady Behrman


Chief Executive Officer
PunchOut2Go

Check out the incredible speaker line-up to see who will be joining Brady.

Download The Latest Agenda

Day One: Growing and Innovating Digitally

Monday, April 20th, 2020


2:30 PM Case Study: How to Successfully Deploy PunchOut and B2B Order Automation Capabilities to Drive B2B Revenue Growth

The fastest growing B2B sales channel is eProcurement, up 37% year-over-year, and surpassing direct B2B commerce sales. As more B2B businesses adopt eProcurement technologies to gain visibility into spend with their vendors across their organization, B2B suppliers must adapt quickly to be able to meet the needs of their customers. In this session, you will hear about how a B2B distributor has strategically expanded their B2B capabilities and customer experience to make it easy and seamless for customers utilizing a range of procurement systems to purchase from their organization to increase B2B revenue, order accuracy and customer retention.

  • Challenges B2B suppliers face and how to overcome them
  • Criteria for selecting the right technology partners
  • How to bring together commerce, channels, content and data to better drive the B2B buyer experience
  • Best practices for B2B PunchOut and order automation for suppliers

5:10 PM Beer Bucket B2B Roundtables

 (20 Roundtable Discussions Available Only For Manufacturers And Distributors)
 
These interactive sessions are your opportunity to learn about the most innovative digital and omni-channel solutions on the market in a relaxed setting. Each roundtable will have a specific theme for you to learn from. A highlight of B2B Online, roundtable discussions are your best opportunity to deep-dive into discussions and idea-share with your peers. You pick 2 themes during this session. Priority seating for Manufacturers And Distributors. To sponsor a roundtable, contact Christine Johnson at 646-200-7458 or christine.johnson@wbresearch.com   
 
1. Turning Toads into Princes: Be King for a Day and Command Your Vendor/Customer Portal 
Hosted by: Octavio Perales, Director, Solutions, Intershop Communications, Inc.  
2. eCommerce is Not a Project, it’s a Paradigm Shift 
Hosted by: Brian Lunde, Vice President, Customer Success, Insite Software, An Episerver Company
3. Customer-centricity Gap (What Customers Expect vs. What Brands Deliver)
Hosted by: Chris Sharp, Chief Evangelist, Episerver
4. Customer Case Study: Impact of Product Information on Business Results
Hosted by: Paul Wlodarczyk, Director Digital Practice, Dakota Systems, Inc.
5. How to Successfully Deploy PunchOut and B2B Order Automation Capabilities to Drive B2B Revenue Growth 
Hosted by: Brady Behrman, CEO, PunchOut2Go
6. Creating B2B Commerce Success and Winning Cultures : Partnering With Your Sales Teams and Key Distribution Channels 
Hosted by: Russell Scherwin, Chief Revenue Officer, FPX
7. How to Scale Your B2B Implementation Across the Globe
Hosted by:Andy Peebler, Vice President, B2B Commerce Strategy, Salesforce
8. How Are Leading B2B Businesses Leveraging Data & Analytics to Transform Digitally
Hosted by: Manu Sharma, Vice President, Sales & Account Management, Ugam, a Merkle Company
9. 5 Search Engine Marketing Mistakes that B2B eCommerce Marketers Need to Avoid
Hosted by: Udayan Bose, Founder & CEO, NetElixir, Inc.
10. Transform Your Digital Commerce With a Unified Customer Experience
Hosted by:William Dunn, President, Dunn Solutions
11. How eCommerce leaders can lead the change in their organizations
Hosted by: Justin King, GM B2B Solutions, Salsify
12. Maximize ROI from Your Product Data
Hosted by: Kelly Amavisca, Director, Enterprise Product Data, Ferguson 
13. Topic  TBD
Hosted by: Brian McGlynn, Vice President, Commerce, Coveo
14. The B2C Merchandising Trick that B2B is Missing Out On
Will Warren, Chief Technology Officer, SearchSpring
15. What Your Customers are Telling you When They Use Search and How to Optimize it
Hosted by: Brian Gillespie, Director of Product Management, HCL Commerce
16. Topic TBD
Hosted by: Executive Speaker, KB Max