B2B Online Chicago 2020

August 05 - 06, 2020

Chicago Marriott Downtown

Brent Liberty, VP Commerce at Pivotree
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Brent Liberty

VP Commerce

Check out the incredible speaker line-up to see who will be joining Brent.

Download The Latest Agenda

Day Two: Optimizing The Customer Journey Online & Offline

Tuesday, April 21st, 2020

4:50 PM Innovation Spotlight: Bridging the Gap between Data and Commerce: Proven approach to a Successful Commerce Journey

Effective data management is an essential part of every successful business and Commerce organizations are not an exception. Organizational information such as Customer, Product, Supplier and Location data are all crucial pieces in a well-oiled Commerce machine that ensures great customer experience and maximized revenue. How can a company ensure personalized customer experience or real-time insights if they don’t have good visibility into their data? When starting your Commerce journey and trying to optimize your Commerce strategy for better performance, we recommend starting with organizing your Enterprise Data as a very first step in order to maximize ROI from this significant investment.