Chris Teer

Director of eCommerce & Marketing IT Stanley Black & Decker

Tech leader skilled in architecting customer-centric solutions for ecommerce, sales, and service. Passionate about driving innovation and empowering teams to deliver impactful, scalable results.

Day 2: Synergy in Action: Unifying B2B Operations for Digital Success

11:45 AM Keynote Case Study: Tools for B2B Success: Transforming Stanley Black & Decker's Ecommerce in Industrial Manufacturing

Discover how Stanley Black & Decker reimagined the B2B commerce experience with VTEX, blending innovation, flexibility, and deep functionality to meet the demands of industrial manufacturing. Learn how their composable approach, rich B2B functionality for sales reps , and streamlined operations are setting a new standard for efficiency and scalability in B2B ecommerce.

Check out the incredible speaker line-up to see who will be joining Chris.

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