Francois J. Gosselin

Our roundtables are a wonderful way to continue to network and engage with your peers on a topic of your choosing. These interactive sessions allow you to find innovative digital and omni-channel solutions on the market in a relaxed setting. Not bad huh? Each roundtable will have a specific theme for you to learn from. The Roundtables at B2B Online are designed to foster intimate conversations around common hurdles. Come prepared to engage in small groups of 10-15 of your peers to discuss ways to re-strategize and overcome common roadblocks to success. This is an hour-long session. After the first 30-minutes, the attendee (Manufacturers And Distributors only) will stand up and choose a new topic to engage in.  

1. eCommerce Platform – Hosted by Adobe  
2. Hosted By – Zaelab 
3. Shopify B2B: The Digital Shift for Manufacturers & Distributors hosted by UnCap & Brandt – DeVries Director of Operations, WISCO 
4. ERP & Shopify B2B: Finding the Right Balance for Growth Hosted by – Francois J. Gosselin – CEO, Novatize 
5. How Mastering B2B Payments Can Help You Win More Business Hosted by – Nicole Hardy, Head of Partner Acquisition Marketing, Capital One 
6. Hosted by inRiver 
7. Colin Day, Managing Director – EMEA/VP Business Development, Hosted by Oktopost 
8. Selling to Everyone: How B2B Can Modernize for a Multi-Generational Buyer Base Hosted by Christina Lagoda, Senior Vice President - Commerce, Altudo

Relying solely on your ERP for B2B commerce can limit growth, flexibility, and customer experience. Shopify B2B extends your ERP’s capabilities by offering a scalable, customer-centric transactional solution designed for modern manufacturers and distributors with complex business models and catalogs. In this session, Francois-J. Gosselin from Novatize will showcase how leading businesses leverage Shopify to enhance their sales channels, streamline operations, and create seamless buying experiences—without disrupting their ERP. Learn how to build a future-ready B2B commerce strategy that goes beyond order management and unlocks new opportunities for digital growth