George Haeger

George Haeger is a Commerce Director at XCentium with over 20 years of expertise in architecting and delivering enterprise-grade digital commerce solutions for manufacturing, finance, and CPG organizations. He has led cross‑functional teams in the successful rollout of SaaS‑based platforms— streamlining iterative deliveries, optimizing real time personalized pricing, and enhancing customer experiences—for clients including General Mills, Regal Rexnord, Brady Corporation, Gojo and Cracker Barrel. By combining deep industry insight with best‑of‑breed technology, George empowers companies to boost revenue, improve operational efficiency and achieve lasting competitive advantage.