Jared Johnson

B2B organizations are investing heavily in AI and digital capabilities, yet many still struggle with fragmented systems, scattered content, legacy platforms, and siloed initiatives.

The challenge is not adopting more technology. It is connecting it.

In this session, Valtech explores how to move toward a more orchestrated, connected customer experience by aligning content, commerce, and AI. Learn how leading organizations are embedding AI into workflows where it drives value and using a modern content supply chain to improve relevance, efficiency, and conversion.

What you'll walk away with:

• A clearer path to reducing fragmentation

• A scalable content supply chain approach

• A connected ecosystem across content, commerce, and AI

• A smarter way to embed AI into workflows

• A path from experimentation to scalable innovation