Josh Olayos is a Principal Strategic Consultant, thought leader and innovator at RichRelevance. His passion is driving RichRelevance’s clients towards an Omni-Channel Personalization experience, utilizing a customer-centric, test-driven approach towards Personalization. Josh led RichRelevance’s largest and most strategic clients (Office Depot, LL Bean, CDW, Michael Kors and Samsung) to gain a competitive advantage, and exceed financial goals with Omni-Channel Personalization Programs.
 
Josh brings over 15 years of consulting experience focusing on strategy, testing, optimization and data driven analysis with results that deliver value.
 
Josh holds a BA in Business Administration with a concentration in Finance from Illinois Wesleyan University in Bloomington, IL.  He is a frequent speaker and trainer, helping guide companies through the personalization process.