B2B Chicago 2025

April 28 - 30, 2025

Chicago Marriott Downtown

Matt Hanlon

Applied Innovation & Technology Manager Source Atlantic

Beginning his career with Source Atlantic as a summer student in 2007, Matt has had numerous roles within the company, most recently as our Applied Innovation & Technology Manager. This role is responsible for managing IT, eCommerce, and Analytics. Matt is very passionate about the digital evolution of business! Over the last 14 years, Matt has completed his Master’s of Industrial Distribution from Texas A&M University and has been a champion in many IT implementations including Optimizely Configured Commerce, Microsoft Dynamics CRM, Prophet 21 ERP, CribMaster, and Office 365.

Check out the incredible speaker line-up to see who will be joining Matt.

Download The Latest Agenda