May 06 - 08, 2024
Chicago Marriott Downtown
Michael Scholz is the VP of Product & Customer Marketing for commercetools. With two decades of experience in retail & software at SAP, Hybris, SuccessFactors and Sift, he has been leading software development, presales, consulting, marketing & strategic alliances across the EMEA, APAC & Americas region. Prior to joining commercetools he has also spent 6 years in consulting advising Fortune 50 companies such as Sysco & Ford on unified commerce strategies for both custom software developments but also off the shelf software packages. Michael studied International Business IT, Design & MBA at universities in Germany, the UK, Australia & Hong Kong.
Commercetools
Step into the future of B2B e-commerce as our panel takes you on a captivating journey through the realm of artificial intelligence. Join us as we unravel the enchanting ways AI is transforming customer experiences and elevating product data management. From virtual shopping companions to data-driven insights, our panelists will reveal how AI spells success in the B2B e-commerce arena. Prepare to be spellbound by riveting discussions and illuminating case studies that demonstrate how harnessing AI can propel your B2B e-commerce endeavors to new heights.
In the world of B2B e-commerce, talent is the key driver to transformation. While B2C has had over a decade to master digital enablement, B2B has lagged behind. Join us to explore strategies for finding and nurturing the right talent, creating pathways for upskilling, and understanding the intricacies of the operations, customer service, and sales teams. Learn what leaders are investigating to reaping long-term benefits in the B2B e-commerce landscape.
Check out the incredible speaker line-up to see who will be joining Michael.
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