April 28 - 30, 2025
Chicago Marriott Downtown
Our roundtables are a wonderful way to continue to network and engage with your peers on a topic of your choosing. These interactive sessions allow you to find innovative digital and omni-channel solutions on the market in a relaxed setting. Not bad huh? Each roundtable will have a specific theme for you to learn from. The Roundtables at B2B Online are designed to foster intimate conversations around common hurdles. Come prepared to engage in small groups of your peers to discuss ways to re-strategize and overcome common roadblocks to success. This is an hour-long session. After the first 30-minutes, the attendee (Manufacturers And Distributors only) will stand up and choose a new topic to engage in.
1. The Shopify Native B2B Accelerator for Manufacturers and Distributors
Hosted by Brandt DeVries - Director of Operations, WISCO
2. ERP & Shopify B2B: Finding the Right Balance for Growth
Hosted by – Francois J. Gosselin – CEO, Novatize
3. How Mastering B2B Payments Can Help You Win More Business
Hosted by – Nicole Hardy, Head of Partner Acquisition Marketing, Capital One Trade Credit
4. Implications of using AI with Product Content and Commerce –
Hosted by Lawrence Rolando - Regional Sales Manager, inRiver
5. Employee Advocacy: Your Untapped Growth Engine in 2025 –
Hosted by Colin Day, Managing Director – EMEA/VP Business Development, Oktopost
6. Selling to Everyone: How B2B Can Modernize for a Multi-Generational Buyer Base
Hosted by Christina Lagoda, Senior Vice President - Commerce, Altudo & Aswin Mannepalli Lecturer & Industry Advisor, Manufacturing, Sitecore
7. Why B2C Tactics Fail in B2B (And What to Do Instead)
Hosted By Evan Klein - CEO, Zaelab
8. Pathways to Modern Commerce: Personalizing the B2B Experiences
Hosted by Nitu Walker - Manager, Marketing & Partner Activation, Adobe
9. Smarter Selling: How Cross-Referencing and Market Intelligence Drive Better Product Substitution, Upsell & Cross-Sell Opportunities
Hosted by Saurabh Sharma - Global Product Lead, eClerx
10. Winning B2B Deals at Scale: Smarter Selling with AI-Driven CPQ, Jorge Garza, Manager, Solutions Consulting, PROS
Check out the incredible speaker line-up to see who will be joining Nitu.
Download The Latest Agenda