B2B Online Virtual Event & Expo

October 28 - 29, 2020


11am ET - 5:30pm ET

Patrick O’Connell, Head of Marketing & Communications, Americas at KONE Corporation
KONE Corporation Logo

Patrick O’Connell

Head of Marketing & Communications, Americas
KONE Corporation

Check out the incredible speaker line-up to see who will be joining Patrick.

Download The Latest Agenda

Day One – Wednesday October 28, 2020 Growing and Innovating Digitally

Wednesday, October 28th, 2020

3:50 PM FIRESIDE CHAT: Talking Talent: Attracting, Training and Retaining Talent to Support Your Digital Business Into the Future

Talent is in high demand as B2B businesses prioritize a digital future. Today’s B2B digital marketers must be data savvy, creative and flexible to grow the business. Find out how to attract and develop talent to deliver on your digital ambitions now and in the future, including:

  • Attraction and recruitment, capturing talent when competing with the tech industry
  • Treating people as your first asset, talent development and training best practices
  • Knowing what keeps talent motivated in the long-term to drive retention