Patrick Tully | B2B Online Chicago

B2B Online Chicago 2026

May 4 - 6, 2026

Chicago Marriott Downtown

Patrick Tully

Patrick Tully

Senior Content Marketing Manager Pimberly

Tuesday, May 5, 2026

1:40 PM Workshop #13 Mastering AI Prompts for Automating Product Data

With AI becoming a foundation of modern PIM platforms, the quality of results increasingly depends on the quality of prompts behind the automation. 

This session will explore how B2B manufacturers, distributors, and retailers can use optimized AI prompting to fully automate product data enrichment, standardization, and syndication at scale while maintaining governance and accuracy across channels. 

Patrick Tully, Senior Content Marketing Manager at Pimberly, will share practical insights and examples of how teams are leveraging strategic AI prompts to drive faster time-to-market and measurable ROI.

Check out the incredible speaker line-up to see who will be joining Patrick.

Download The Latest Agenda