Peter is charged with
building a dedicated B2B team and strategy to rapidly grow Staples’ position in
the small to mid-market space through digital transformation. Functions
include sales, business development, program development, pricing, CRM and
marketing. Created a specialized inside sales team strategy designed around
customer lifecycle, industry verticals and product expertise. Developed a
tiered membership program and personalized customer bonding strategy.
Responsible for leading and motivating a diverse team of 100+ sales and head
Check out the incredible speaker line-up to see who will be joining Peter.
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