Sherri Goodlove

VP Marketing Association for Supply Chain Management (ASCM)

Sherri Goodlove is the Vice President, Marketing at the Association for Supply Chain Management (ASCM) in Rosemont, IL. With more than 20 years of experience in digital marketing and technology, she has consulted on and led innovative marketing, content and digital transformational programs for Fortune 500 companies including Grainger, DeVry, and US Cellular.

Prior to her current role at ASCM, Goodlove served as the senior vice president of digital marketing and communications for Dairy Management Inc. In her role at ASCM, Ms. Goodlove provided the leadership and helped to develop the organization-wide digital transformation strategies leading to improved customer experience, revenue growth and operational efficiencies across all digital properties and functional areas. In addition, she established ASCM’s direct to customer eCommerce capabilities and implemented the first digital team which opened up new channels to drive demand and revenue.

Goodlove was named one of the top 25 social business global leaders by The Economist, and she was one of IBM’s VIP Futurists reimagining the future of work. Ms. Goodlove holds a BA in Communication of Arts from the University of Wisconsin – Eau Claire.