Tracy Buelow | B2B Chicago

B2B Chicago 2025

April 28 - 30, 2025

Chicago Marriott Downtown

Tracy Buelow

Vice President of Category Management Zoro

Day 3: Elevating Customer Engagement: Crafting Multidimensional B2B Digital Experiences

12:10 PM Interactive Panel: Demystifying B2B Marketplaces: Your Questions Answered by Industry Experts

Whether you're just starting your marketplace journey or looking to optimize an existing platform, our panel of seasoned experts is here to provide valuable insights. The number of B2B marketplaces in the U.S. is projected to exceed 750 within two years, highlighting the growing importance of this sales channel. Attendees will gain practical knowledge on: 

 

  • Leveraging marketplace models to expand into new markets 
  • Implementing trust-building mechanisms for secure transactions 
  • Optimizing product listings and catalog management 
  • Navigating complex B2B transactions and high-value asset sales 

 

Reserved**** Ask Zoro 

Check out the incredible speaker line-up to see who will be joining Tracy.

Download The Latest Agenda