B2B Chicago 2024

May 06 - 08, 2024

Chicago Marriott Downtown

Val DuVernet

Sr. Director, Digital Strategy & Optimization McKesson Medical-Surgical

Val DuVernet is an ecommerce veteran, having worked in B2B, B2C and B2B2C environments. With a strong focus on user experience and product management, Val is an intrapreneur who has led ecommerce and marketing teams for McKesson, Advance Auto Parts and Target. As an entrepreneur, Val has also owned businesses herself – as a web and marketing consultant, in association management, and in the floral industry. Whatever the environment, Val’s goal is to leverage technology, content and media to present relevant products and experiences, displaying customer obsession, building customer advocates and delivering revenue growth.

Tuesday, May 7, 2024: Day Two

2:10 PM Presentation: Great CX, Engaged Teams, and Happy Leaders all day…..Yes Chef!

How thinking like a chef can help your ecommerce business.

What's the most important part of an ecommerce site? There are probably as many answers to that as there are menu items at the Hungarian restaurant Mofarguru which holds the Guinness World Record for largest menu (1810 items to be exact). But if you think it is Customer Experience, perhaps we can take some clues from the hospitality/restaurant business where experience is at least as important as the food!

Check out the incredible speaker line-up to see who will be joining Val.

Download The Latest Agenda