B2B Online Blog & Articles » Research Briefs

At B2B Online, we love giving away plenty of free content, so you can always keep up with the latest developments in the industry. Below we have a few of our most popular articles, infographics, and research briefs.

B2B Digital Marketing Trend Report for Millennials and Gen-X

In this trend report, WBR Insights identifies key internal strategies and investments that are shaping successful B2B content marketing strategies in 2020.

Strategy Guide for Customer-Centric B2B Business

Avoid lagging behind on customer-experience index rating and refine your core business strategies with customer-centric approach to create better values.

Finding a Pathway to AI Maturity in B2B Customer Experience Initiatives

AI is one of the most popular buzzwords in B2B marketing, but not all marketers are bridging the gap between its potential and its best practices. Successful companies are laying a foundation with internal education, embedding knowledge about AI and using AI to increase their marketing effectiveness.